Whether you’re a seasoned pro or just starting out, the right content planner can elevate your strategy and streamline your process like never before. From scheduling posts to crafting absolute killer content, these tools are here to change your game and keep your inspiration flowing. Let’s explore the must-have social media content planner tools that’ll keep you on track and ahead of the curve.
Contents
- 1. Trello: Your Flexible Board for Content Planning
- 2. Buffer: Simplifying Your Social Media Scheduling
- 3. Later: The Visual Planner for Instagram
- 4. CoSchedule: All-in-One Marketing Calendar
- 5. Canva: Design Your Way to Engagement
- 6. Hootsuite: The Social Media Control Center
- 7. Planoly: Planning and Scheduling for Instagram
- 8. ContentCal: A Collaborative Content Planning Tool
- 9. Monday.com: Project Management Meets Content Planning
- 10. SocialBee: The Ultimate Content Re-Purposing Tool
1. Trello: Your Flexible Board for Content Planning

Imagine a digital corkboard where you can pin all your ideas, deadlines, and tasks. That’s Trello for you! This tool is all about flexibility and organization. You can create boards for different platforms like Instagram, Facebook, or Twitter, and then break them down into lists for each stage of your content creation process.
You can assign deadlines, attach files, and even add checklists for your posts. Plus, it’s easy to collaborate with team members—everyone can see what’s planned and what’s in progress.
- Versatile Layout: Whether you prefer a kanban style or a simple list, Trello adapts to your workflow.
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Customization: Integrate color codes and labels to make things visually appealing and easy to navigate.
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Collaborative Features: Perfect for teams, you can comment on tasks and tag members, keeping everyone in the loop.
Trello makes planning fun and visually engaging, helping you bring your creative ideas to life without stress.
2. Buffer: Simplifying Your Social Media Scheduling

Buffer takes the complexity out of scheduling posts across multiple platforms. With a clean interface, you can manage all your accounts in one place—no more logging in and out of different platforms!
Simply add your content to the queue, and Buffer automatically posts it at times when your audience is most active. The analytics feature gives you insights into what type of content resonates best, helping you refine your strategy further.
- Time Optimization: Buffer suggests optimal posting times based on your audience’s activity.
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Engagement Tracking: Monitor shares, likes, and comments to see how your posts are performing.
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User-Friendly: The intuitive design makes it easy for beginners to jump right in.
This tool is perfect for anyone who wants to ensure consistent posting without the last-minute scramble.
3. Later: The Visual Planner for Instagram

If Instagram is your playground, Later is the magic wand you need. This tool shines with its drag-and-drop interface that helps you visually plan your feed like a pro.
With Later, you can see how your posts will look together before they go live, ensuring that your aesthetic remains cohesive. Plus, you can schedule Stories and even videos, making it a comprehensive option for all your Instagram needs.
- Visual Content Calendar: Drag images into your calendar and see how everything fits.
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Link in Bio Feature: Create a landing page with multiple links—perfect for promoting products or services.
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Hashtag Suggestions: Get recommendations to boost your reach.
Later empowers you to curate your brand’s visual storytelling effortlessly!
4. CoSchedule: All-in-One Marketing Calendar

CoSchedule is the Swiss Army knife of social media management. This all-in-one tool combines content marketing, social media scheduling, and collaboration features into one powerful platform.
You can plan your entire marketing strategy—from blog posts to social media updates—right within CoSchedule. The best part? It integrates with WordPress, so your content calendar is seamlessly connected to your publishing platform.
- Unified Calendar: Manage everything in one spot, so nothing slips through the cracks.
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Requeue Posts: Automatically resurface your best content to get more engagement.
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Team Collaboration: Assign tasks easily and keep your projects organized.
With CoSchedule, you’re not just managing social media; you’re executing a comprehensive marketing strategy.
5. Canva: Design Your Way to Engagement

Canva isn’t just for graphic designers; it’s a must-have for anyone creating social media content. With an easy-to-use drag-and-drop interface, you can whip up stunning graphics in minutes.
Choose from thousands of templates tailored for every social media platform. You can create everything from posts to Stories to infographics—all while maintaining your brand’s unique aesthetic.
- Customizable Templates: Start with a template and make it your own with your colors, fonts, and images.
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Brand Kit: Save your brand colors and logos for easy access.
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Content Scheduler: Schedule your designs to post directly from Canva!
Canva empowers even the most non-tech-savvy folks to create professional-looking content that catches the eye.
6. Hootsuite: The Social Media Control Center

Hootsuite has been a favorite for years, and for a good reason. This robust platform allows you to manage multiple social media accounts from a single dashboard, making it a powerhouse for busy marketers.
You can schedule posts, track engagement, and monitor conversations all in one place. Hootsuite even offers analytics to help you understand how your audience is interacting with your content.
- Comprehensive Dashboard: Get an overview of all your social media accounts at a glance.
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Monitoring Tools: Keep an eye on what’s being said about your brand across platforms.
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Integrations: Connect with other tools like Slack or Mailchimp for even more power.
Hootsuite is your go-to if you’re serious about social media and want to keep everything organized and effective.
7. Planoly: Planning and Scheduling for Instagram

Planoly is designed for Instagram lovers who want to keep their aesthetic on point. This tool lets you plan and schedule your posts, but it also offers a unique feature: you can see how your feed will look before posting.
Drag photos around to rearrange your grid, ensuring a visually pleasing layout. Additionally, it provides analytics so you can analyze the best time to post and how your content is performing.
- Visual Feed Planner: See your post layout before going live.
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Story Planner: Plan your Stories and keep your branding consistent.
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Auto-publishing: Save time by scheduling ahead.
With Planoly, you can make sure your Instagram feed stands out while you focus on what you love most—creating amazing content!
8. ContentCal: A Collaborative Content Planning Tool

ContentCal is all about collaboration. Perfect for teams, it simplifies the planning, approval, and scheduling of content across all social media channels. You can create content, get feedback, and even schedule posts—all in real time.
The visual calendar is intuitive and easy to navigate, making it simple for everyone to see what’s coming up and who’s responsible for what.
- Ease of Use: Drag-and-drop features make planning a breeze.
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Campaign Planning: Create campaigns with specific themes or goals.
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Team Approval: Set up approval workflows to ensure quality control.
ContentCal is fantastic for organizations looking to streamline their content planning while encouraging teamwork and creativity.
9. Monday.com: Project Management Meets Content Planning

Monday.com is not just your average project management tool; it’s a content planner’s dream! You can customize workflows, track progress, and even collaborate, all while keeping your content organized.
Create boards for different social media channels and use color-coded labels to manage tasks effectively. The visual nature of Monday.com makes it easy to see what content needs attention.
- Custom Workflows: Tailor your project board to fit your specific needs.
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Integration Capabilities: Connect with various apps you already use.
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Timeline View: Gain insights into your content production schedule.
If you’re juggling multiple projects, Monday.com will help you keep everything on track while staying creative.
10. SocialBee: The Ultimate Content Re-Purposing Tool

SocialBee takes the concept of content repurposing to a whole new level. This tool not only helps you schedule posts but allows you to categorize your content into ‘bins’ based on themes. This means you can recycle your best posts without coming off as repetitive.
The evergreen content feature ensures your valuable posts get shared consistently, maximizing your reach over time.
- Content Bins: Organize posts by category or theme for easy access.
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Evergreen Posting: Schedule your best-performing content to be shared again.
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Analytics: Track engagement and performance to refine your strategy.
SocialBee helps you make the most of your content, ensuring it remains fresh while keeping your audience engaged.
Conclusion

Unlocking new levels of organization and creativity is just a few clicks away with these incredible social media content planner tools.
From visual planning to team collaboration, these tools cater to every aspect of content management, making your job easier and more enjoyable.
Don’t wait to elevate your social media strategy—embrace these tools and watch your engagement soar!